Mind 4 min read

Why There’s No Such Thing As A Photographic Memory By Brain Coach Jim Kwik

by Jim Kwik April 11, 2019

Have you ever heard someone claim to have a photographic memory?

It’s a skill often associated with geniuses and superheroes. With simplicity and ease, they’re able to pluck names, dates, and numbers out of thin air at will.

And you think to yourself: boy, were they ever lucky to be born with such a great memory.

But in this video Brain Performance Expert, Jim Kwik, explains that there really is no such thing as a good or bad memory – only a trained or untrained brain.

Is Photographic Memory A Real Thing?

It’s not about mental intelligence, it’s about mental fitness.

—Jim Kwik

True photographic memory — the ability to look at a photo once and recall its every detail without error — is a phenomenon that’s widely contested.

Researchers have been studying both eidetic and photographic memory for many years. Among those who reportedly possessed this superpower were Charles Darwin, Nikola Tesla, and Teddy Roosevelt.

But is photographic memory a real thing? It’s hard to say, considering how complex the memory-storage system of our brains are. Some experts believe photographic memory is possible. Others suggest that better recall can be achieved through the use of memory techniques. 

What we do know is that having a powerful memory is something that can be achieved through hard work, dedication, and practice.

Contrary to popular belief, a good memory is not something you’re born with. It’s something you create.

And this is precisely what Jim Kwik addresses in the video above.

Can you develop a photographic memory?

You can’t teach an old dog new tricks, right? But is it really the case?

Whether you’re a working professional looking to learn new skills, a student trying to study for exams or a senior wanting to stay sharp, there are things you can do and techniques you can use to actively and permanently improve your own memory.

Memory, like focus and creativity,  is a process – it’s not something you have, it’s something you do. And when you know how to optimize the process, then the outcome naturally improves.  

That’s where Jim comes in.

Peak performance expert and memory guru, Jim Kwik, explains that a good or bad memory isn’t something you’re born with. It’s something you develop.

And the greatest thing holding our brains back from their true potential? Our ingrained beliefs.

If you identify as someone with a poor memory, you’ll create a self-fulfilling prophecy that will follow you indefinitely.

But there’s a way to change this.

Watch the video to discover the number one stumbling block that prevents us from remembering, maintaining focus, and getting creative. (HINT: It’s nothing to do with an inherent lack of ability.)

Unleashing your very own Superbrain is easier and more accessible than ever before. And with Jim’s guidance, you’ll soon discover the inherent power of your mind. 

What tricks or techniques do you have to help you remember things?


Join Jim Kwik's Free Masterclass and discover how to unlock your Superbrain so you can learn faster, retain more and forget less

In this masterclass, you will discover:

The biggest lie we’ve all been told about our brainsthat’s holding us back from our potential. Contrary to conventional wisdom, your memory actually isn’t fixed. Once you realize how much control you have, you’ll begin to discover what you’re truly capable of.

10 powerful mental hacks you can apply to unlock your inner super learner. Small tweaks in these areas could make the difference between being someone who’s forgetful, to someone who has near-perfect memory.

A powerful memorization technique you can use in any situation. You’ll be able to deliver a speech without having to use your notes, and even remember your entire grocery list without having to write it down!

Register Now To Discover Powerful Hacks To Unlock Your Superbrain (Feel the results in 1 hour)

by Jim Kwik
Jim Kwik is a Brain Coach and a world-expert in speed-reading, memory improvement, and optimal brain performance. He is committed to helping people learn faster, improve their speed of thinking, and turn on their superbrain. He has coached Hollywood actors, Fortune 500 companies, and remarkable entrepreneurs like Elon Musk to reach their highest level of mental performance. After a childhood brain injury, Jim had learning difficulties but he discovered strategies to dramatically enhance his mental performance. Since then he has become one of the most sought-out trainers for top organizations like Harvard University, Nike, Virgin, or GE.

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