There’s Greta Thunberg. There’s Christiana Figueres. And there’s Marina Silva. Also, Hilda Flavia Nakabuye.
These women are among the many well-known for their contributions to environmental activism and the fight against climate change.
One name rising up in the eco-arena is Saba Yussouf. Her mission? To revolutionize our approach to sustainability with her innovative technologies and empower people like you to join the crusade for a greener future.
Watch the full episode:
Saba Yussouf: A portrait of determination and innovation
The name Saba might mean “soft breeze” in Arabic, but Saba Yussouf is anything but. She is, in the truest sense, a force of nature.
“I was reading about all these amazing inventions,” she recollects. “I couldn’t understand why we weren’t using these inventions of science and technology to help our planet, which was in severe decline.”
Her response? At the age of 28, she took on the role of director at Nanotera Group, a company at the cutting edge of sustainable energy innovation, and has guided it to a staggering valuation of $3 billion. This move was more than a career step; it was Saba rolling up her sleeves to start creating solutions herself.
Her bold innovations are part of a larger quest to clean the air and water, to reduce carbon footprints, and to inspire action. As the CEO of Invisi Smart Technologies, she’s not only propelling the biotech industry forward; she’s proving that barriers of nationality, religion, and gender don’t define capability or limit impact.
Each challenge she’s met—whether in the lab or as a Pakistani-British Muslim woman in a competitive field—has only fueled her drive to engineer a better future. Through her leadership and ingenuity, she’s redefining environmental innovation, showing the world that the most powerful solutions often come from those who have navigated the toughest storms.
The invention that could change the world
Chances are, you’re all too aware of the alarm being raised about climate change, much like the comet on a collision course with Earth in the movie Don’t Look Up. It’s no longer the stuff of Hollywood scripts but a stark reality.
Our world may be nearing a tipping point, a stark warning highlighted in reports by the Intergovernmental Panel on Climate Change. Consequently, there’s a pressing emphasis on the need for immediate and decisive action to prevent irreversible damage to our planet.
But where there’s a problem, there’s also a solution. Saba’s invention, the Invisi Smart Shield™ may just be the thing.
This innovation, backed by research from the University of Cambridge, utilizes a naturally occurring mineral—titanium dioxide (TiO2)—known for its bioactive antimicrobial properties. Spray it on anything and everywhere, according to Saba, and it’ll bind to harmful pathogens and pollutants and destroy them.
The byproduct? “Negligible gas and water vapor—that’s it,” she says.
Saba’s goal is ambitious yet clear: start by treating 20% of the world’s surfaces with Invisi Smart Shield™ (and later scale up). By doing so, “we can reduce the carbon in that environment by 50%”—a monumental leap toward a cleaner atmosphere.
We can decarbonize the atmosphere by up to 50% a year. — @realsabayussouf Share on XFulfilling a dream she’s harbored since childhood, Saba has always aimed to unite science and environmental preservation. Now, with Invisi Smart Technology, she channels the power of love for her work and the environment, showing that we can all be architects of a healthier planet.
What’s next for Saba Yussouf and her invention ?
Beyond her groundbreaking inventions, Saba invites you to be a part of a collective wave of change. Your daily choices, as small as they may seem, have the power to shape our world’s carbon footprint. Because we are, after all, at a crucial juncture for our planet.
She offers a simple starting point: take a moment to assess your carbon footprint.
For instance, did you know that opening a web page emits carbon, just like nearly every other action you take online? By becoming more aware and taking the smallest steps to reduce your footprint, you play an essential role in our collective evolution toward a greener planet.
Make the smallest, tiniest changes, and it will change the world. We all, together, can contribute to evolution, and we can do it for free. — @realsabayussouf Share on XBut she doesn’t stop there. If you’re nurturing any innovations, smart technologies, unique business ideas, or anything that can improve health equity and make a positive impact, she wants to hear from you.
“If you have the idea, reach out to me,” she encourages. With a simple email to Saba at Invisi Smart Technologies, you could set in motion the next big environmental solution.
What’s more, she believes that together, without spending a dime, we can all contribute to saving our home.
Take the next step
A single person’s bold step can ignite a global movement. From Greta Thunberg to Marina Silva to Saba Yussouf, you, too, can contribute to humanity.
Mindvalley offers a world of knowledge and expertise that can help you become a part of something bigger. Whether you’re already a member or new to this community, there are always fresh opportunities to grow, to act, and to evolve into the force for change.
Sign up for a free account, and gain access to free lessons, meditations, and global community meet-ups. See where this journey can take you—and, you never know, you may come up with something that’ll be the catalyst for the change we all need.
Welcome in.
