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Jaspreet Singh’s Building Wealth Beyond the 9-to-5 Grind—And He’s Sharing His Secrets So You Can, Too

Jaspreet Singh, CEO of Briefs Media and host of Minority Mindset on YouTub

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Just because you make a lot of money doesn’t mean you’re going to make a lot of wealth,” says Jaspreet Singh, the CEO of Briefs Media and host of Minority Mindset on YouTube.

It’s a distinction that many of us don’t often comprehend. Mainly because we’re not taught the differences between money and wealth, believing that both are one and the same. 

That’s where wealthy people have an advantage—they’ve gone through the financial know-how that leads them to financial freedom.

Unless you have the basic level of financial education, you don’t even know what questions to ask,” Jaspreet adds. “If you don’t learn that in your home, if you don’t learn that in school, where are you going to learn it?

That’s a question he answers (plus more) in an episode of The Mindvalley Show with Vishen. 

Watch the full 50-minute episode:

​​ Ep #026 | 5 Investments to Become Financially Free | Jaspreet Singh

Who Is Jaspreet Singh, Actually?

There’s more to Jaspreet than being the CEO of Briefs Media and host of Minority Mindset. Licensed attorney, entrepreneur, investor, and educator are also among his accolades. 

His journey here, though, began far from the world of finance. Growing up in an Indian household, the expectation for little Jaspreet Singh was clear and singular: pursue a career in medicine. 

But it was at the University of Michigan, where he pursued higher education, that Jaspreet’s understanding of how money works began to take shape, diverging from the conventional wisdom of his upbringing. It was here that he realized his passion lay not in the medical field but in the uncharted territories of finance and real estate—much, of course, to his parents’ dismay.

My intention for wanting to become financially successful wasn’t to hoard a whole bunch of money and material things,” he explains. “It was, ‘I want to spend more time with my dad.’

From a young entrepreneur playing drums at weddings to a respected “YouTube star” in financial abundance, his transition is a testament to his belief in self-education and breaking norms.

5 Game-Changing Investments to Become Financially Free, According to Jaspreet Singh

So where can you invest money that’ll lead to financial freedom? There are five routes, as Jaspreet suggests, you can take to be in the wealthy market.

Here are the ones he champions:

1. Your own business and startups

Jaspreet champions the idea of investing in one’s own business and startups. That is, if you have one.

If I’m looking for the best return possible, the best financial return possible, the most impact possible,” he advises, “I’m going to put it back into my own business because that’s where I can work to grow that money.”

In fact, research backs it up. One study shows that when a company puts its returned profits into growing its business, they’re likely to see bigger benefits than those that give this money to shareholders through buybacks and dividends.

And it’s not just Jaspreet’s companies; General Motors, Microsoft, and Royal Caribbean Cruises are among many that have seen growth through such a method. 

Mindvalley, too. While the transformational education company lost $300 in its first year, it’s “doing $110 million in sales a year just from reinvesting money in that business,” as Vishen, the founder of Mindvalley, explains.

So if you have your own business or startup, invest in yourself.

2. Physical real estate

Jaspreet loves real estate. “You own a tangible asset—something you can see, feel, and touch.”

What’s more, it offers the potential for both stable rental income and long-term capital appreciation. Properties can generate ongoing rental revenue, providing a steady stream of passive income

It’s something that Jaspreet calls “cash flow-producing assets.” He explains, “That’s the money that I want to use to live off of because my rental properties will continue to pay me even after I stop working.”

As the cost of living rises, so typically do property values and rental rates. And over time, the value of real estate often appreciates, offering the possibility of substantial profit upon sale.

3. Stocks

If you’re looking for something that’s lower risk and requires less time and work, Jaspreet suggests getting into stocks. This is, if you’re unfamiliar, when you buy a small piece of a company. If the company does well, the value of your stock can go up. 

There are advantages to this type of investment:

  • The opportunity to earn dividends.
  • Buying and selling stocks has become easier and more affordable.
  • You can liquidate your stocks quickly if you need cash or want to change your investment strategy.

If you’re just beginning to dip your toe in this, Jaspreet advises looking into index funds and  ETFs (exchange-traded funds). They’ll allow you to invest in a collection of stocks, reducing the impact if one company doesn’t perform well.

4. Cryptocurrency

Chances are, you’ve heard the terms “cryptocurrency” and “block chain” being thrown around in conversations over the past few years. But for many of us, our money wounds have us running for the hills when something new like this pops up.

Crypto—what? Blockchain—what?

Don’t let the terminology scare you. Cryptocurrency (or “crypto,” for short) is simply a type of digital money. Unlike traditional currencies, it operates on a technology called blockchain, which makes them secure and, in many cases, anonymous.

But why should you invest in it? One of the main reasons is due to its potential for high returns. Some cryptocurrencies have seen their value increase dramatically in a short period, offering significant profit opportunities for investors.

Another advantage is that they’re also easily accessible. You can buy and sell them on various online platforms, and you don’t need a lot of money to start investing. 

With all this said, it’s always a good idea to do thorough research or consult with a financial advisor before investing. Cryptocurrencies do come with high risks due to their volatile nature—it’s for this reason, Jaspreet only puts 18% of his investments in this option.

5. Physical gold

Gold is known for holding its value over time. Unlike paper currency (which can be affected by inflation), gold typically maintains its purchasing power, making it a reliable store of wealth.

Jaspreet himself views gold as an alternative way of saving money. 

If I had $10,000 worth of cash and $10,000 worth of gold, and I took both of these things and then, in my backyard, I buried them today,” he says, “then 10 years from now, I went and dug them up; my theory is that the gold is going to have more buying power than the cash.”

The thing about this type of investment is, it often retains its value and appeal. And in times when national currencies weaken or there are global tensions, gold can be a hedge against currency devaluation and geopolitical risks.

Unlock Your Wealth Potential

The reality is, the path to financial freedom is often less about the numbers in your bank account and more about the mindset with which you view money. As Ken Honda, the author of Happy Money: The Japanese Art of Making Peace with Your Money, aptly puts it, “Your money—and hence your life—is a reflection of your beliefs about money.”

If you want to head toward financial clarity, Mindvalley’s The Japanese Art of Healing Your Money Wounds Masterclass offers a path to explore. In the hour-long session with Ken, you’ll discover how to transform your money mindset and unlock a life of wealth and prosperity with his expert insights.

Take it from Wadi Loango, one of the over 299,041 students who’ve enrolled in this program. He says, “I was able to release limitations around my salary… After listening to Ken and Dr. Scott on the matter, I was able to expand my money consciousness, and I have been receiving job offers of 50% more than I am currently earning.

Undoubtedly, it’s life-changing. And this is merely the start of redefining your wealth narrative.

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Written by

Tatiana Azman

Tatiana Azman is the SEO content editor for Mindvalley and a certified life coach. She brings a wealth of experience in writing and storytelling to her work, honed through her background in journalism. Drawing on her years in spa and wellness and having gone through a cancer experience, she's constantly on the lookout for natural, effective ways that help with one's overall well-being.
Picture of Tatiana Azman

Tatiana Azman

Tatiana Azman is the SEO content editor for Mindvalley and a certified life coach. She brings a wealth of experience in writing and storytelling to her work, honed through her background in journalism. Drawing on her years in spa and wellness and having gone through a cancer experience, she's constantly on the lookout for natural, effective ways that help with one's overall well-being.
Jaspreet Singh, serial entrepreneur, licensed attorney with a focus on financial education, and trainer of Mindvalley's Smart Money: Your Roadmap to Financial Success Quest.
Expertise by

Jaspreet Singh is the trainer of Mindvalley’s Smart Money: Your Roadmap to Financial Success Quest.

He’s also a serial entrepreneur and licensed attorney who focuses on financial education. His popular YouTube channel, Minority Mindset, boasts over a million subscribers with content that’s geared towards making financial literacy fun and accessible.


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