Mindvalley Blog

Discover How To Break Through Your Financial Ceiling — For Good

About The Video


Have you ever wondered why we reach a stable financial position… and then stagnate without any further growth?

We often think its our “financial ceiling” — that seemingly impenetrable level of wealth that we subconsciously believe is our limit.

But according to John Assaraf, bestselling author and CEO of Neurogym, our financial constraints are simply the product of our environment, our past experiences and our parents — and they can be changed in moments.

In this 7-minute interview between John and Vishen Lakhiani, you’ll discover the quick exercise to change your perception of what you believe is possible to achieve financially. He’ll also teach you about the Brain Plasticity Switch — a new research showing the brain’s ability to create millions of new connections. Understanding this will help you change your mindset and relationship with your financial goals

How do your beliefs affect your wealth?


We’ve all heard that your beliefs and thoughts become reality — but they could be having an even greater effect than you think.

According to John, all of our subconscious beliefs and emotions surrounding money, and our own financial worth, boil down to our past experiences. Everything we have gone through in our life or been told has become part of our memory bank, which we then call upon when making future decisions.

The problem with this is, if we’re always basing decisions on our past experiences, it doesn’t leave room for growth.

So, what do you believe — and can imagine — is truly possible for yourself?

While this may seem like a weighty question, it is very simple to challenge and change past limiting beliefs — and it can be done in moments.

It all boils down to one simple thing: your brain plasticity switch.

What is your “brain plasticity switch?”


As children, we absorb new beliefs and ideas like sponges. If something challenges a past belief or experience, we don’t get attached to one point of view — our opinions and beliefs are malleable.

From birth until about the age of 12, our brains have a tremendous amount of plasticity, as they are making millions of new connections between neurons every minute. At this point, our brain plasticity switch — the ability to be open and receptive to new beliefs — is turned on.

However, once we become teenagers and young adults, we start to become creatures of habit. From this point on, we begin to simply rely on our memory banks to help us make sense of the world… and the brain plasticity switch is slowly turned off.

In John’s upcoming masterclass, he shares how we can turn this switch back on so we are not just gathering information but picking what is best for us – best knowledge, skills, habits and re-encoding it back to our brain.


Will you take up this challenge? Which bad habit are you going to replace? Share in the comments below.

John Assaraf

John Assaraf

John Assaraf is the CEO of NeuroGym, a brain research company. He focuses on brain retraining techniques, and the best way to use our brains effectively. He believes that by reshaping the way our brains think, we can fix broken thought patterns – just like you would retrain a muscle after injury. John is an entrepreneur, bestselling author, speaker and mindset expert who has helped millions to live their best lives through retraining the way their brains process information.

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